BUSI 4913 - Online Competitive Intelligence for Business Strategy (3h)

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This course offers a selection of theoretical frameworks and online information sources useful for understanding some of the important concerns facing senior managers. Strategic Management is a discipline concerned with helping us to understand the decision making practices of senior managers of corporations as they strive to formulate and implement strategy. The knowledge base of this discipline is broad. Competitive intelligence is a practice concerned with using freely available and legal sources of information to help learn about the activities and organization of corporations and other entities. In this course we focus on using free, online information sources, and we will focus our attention on companies whose shares trade publicly on U.S. stock exchanges.

Prerequisites: Permission of School of Business

Sections Available:

Course Code Location Instructor Start Date End Date      
N3 Conor Vibert Open Entry Syllabus More Info


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phone Rhodes Hall, Attn: Open Acadia
Acadia University
Wolfville, NS 
B4P 2R6
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